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Creeper marketing: Why today’s brands must be socially aware

In last week’s mail, I received a hotel key with a vanity URL penned on a cocktail napkin. The hotel key gimmick is nothing new, but in the wake of the high-profile…

October 9, 2018

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About Me

I’m a content marketing strategist and freelance writer and editor for entrepreneurs, authors, healthcare professionals, and marketing agencies. I help people find stories worth sharing to connect with their audiences in a relevant, conversion-driven way.

I graduated from Mount Mercy University in Cedar Rapids, Iowa, in 2006 with a BA in English and a BA in Communications/Journalism. I’ve worked in content creation for 11 years, including radio news, traditional and content marketing, and healthcare digital storytelling.

In my free time, I run 10ks and half marathons (I’m slow, but I go!). I also enjoy reading, hanging out with my kids, and listening to ‘80s hair bands while sipping Busch Light. Feel free to judge.

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Creeper marketing: Why today’s brands must be socially aware

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